E-marketing software screen shotsThe Neptune eMA™ platform for advanced
e-marketing & automation.

NW Marketing Dashboard is everything you need to analyze & increase traffic, convert marketing to sales qualified leads and provide accurate reporting to prove ROI — backed by experienced Digital Marketing Professionals that will help your business grow.

With NW marketing software, you’ll be able to ...

  • Easily analyze traffic data
  • Accurately identify qualified leads
  • Effortlessly Push personalized campaigns
  • Convert more leads and move them quickly to become real opportunities
  • Report your ALL your Digital Marketing efforts seamlessly in one place.

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Analytics.

Turn reams of traffic data into goal-driven insights.

With a solid foundation in Google Analytics. Neptune eMA builds a database of every visitor action that takes place on your website. You have the ability to specify queries that look at your inbound activity in a macro view. To refine your view to targeted subgroups. And even to review the action-by-action chronology of individual visitors.

The real power of Neptune eMA lies in the deep-level behavioral tracking, flow charts and insights that are inherent in our core platform. Key metrics can be can also be tied to specific goals — complete with built-in lead scoring, automated alerts and reports that bring the most promising lead nurturing opportunities to your attention.

Workflows.

Intelligent workflows to automate the lead nurturing process.

To achieve high conversion rates, you need the ability to continuously pinpoint what stage your prospects are at — and to provide timely individualized content to moves them deeper into the sales funnel. With Neptune eMA, you can set up strategic workflows — for specific customers, personas and conditions — to help guide their discovery process to a conversion/sale.

Automated actions can be triggered based on where a lead entered your stream, subsequent actions taken by the prospect, and the overall context of the information gathered. With built-in advanced branching logic, Neptune eMA directs each lead to the most appropriate workflow — supplying individualized content to match the prospect's interests, actions and behaviors.

Neptune eMA also takes all the guesswork out of nurturing. Its intuitive real-time dashboard helps you can stay abreast of key metrics throughout the cycle. Through dynamic internal scoring, Neptune eMA also notifies you when specific prospects are heating up and getting close to a decision.

ADVANCED SEO.

Access intuitive SEO tools. Already built into the system.

For effective search engine optimization (SEO), knowing where your traffic is coming from is just the first step. You need the ability to identify pockets of relevance, enabling you to continually hone the SEO effort in real time.

The SEO Manager within Neptune eMA uses the proprietary, high-performance tools that Neptune Web actually employs in its SEO consulting work. These strategic tools lead you through a step-by-step process to track and analyze keywords and categories — while comparing results against competitive domains. You also have access to our exclusive best-practices methodology and detailed custom reporting, to further refine your SEO campaigns.

INDIVIDUALIZATION.

Create individualized content through dynamic landing page management.

In today’s highly interactive marketing environment, the static concept of a website as a online brochure is woefully outdated. You need the ability to quickly generate relevant segmented content that can be seamlessly integrated in your digital campaign workflows.

Our Neptune eMA Landing Page Manager gives you the ability to easily create and edit professional-level landing pages and web forms on the fly. The advanced segmentation logic built into the system also helps to determine the best workflows for the individualized content you’re creating.

As a result, you gain the valuable ability to serve strategic targeted content with the right prospects at the right time in their decision journeys. Easily integrated for all types of digital marketing, the Neptune eMA Landing Page Manager includes features such as integrated reporting, behavior tracking and A/B testing to further empower your campaigns.

Fully-integrated
marketing automation.
For a fraction of the usual cost.

The Neptune eMA™ platform for advanced e-marketing & automation.

With far more depth and capabilities than competing solutions, the Neptune eMA platform is an opportunity to maximize your e-marketing results in a highly integrated way. Yet the cost of this comprehensive and powerful system is far less.

Intelligent Workflows to Automate the Lead Nurturing Process

To achieve high conversion rates, you need the ability to continuously pinpoint what stage your prospects are at — and to provide timely individualized content to moves them deeper into the sales funnel. With Neptune eMA, you can set up strategic workflows — for specific customers, personas and conditions — to help guide their discovery process to a conversion/sale.

Cultivate

  • SEO
  • Email Marketing
  • User goals
  • Visitor Insights

Nurture

  • Segmentation
  • Workflow logic
  • Personalized content

Convert

  • Conversion funnel
  • Conversion tracking

With Neptune eMA, automated actions can be triggered based on where a lead entered your stream, subsequent actions taken by the prospect, and the overall context of the information gathered. With built-in advanced branching logic, Neptune eMA directs each lead to the most appropriate workflow — supplying individualized content to match the prospect's interests, actions and behaviors.


Neptune eMA also takes all the guesswork out of nurturing. Its intuitive real-time dashboard helps you can stay abreast of key metrics throughout the cycle. Through dynamic internal scoring, Neptune eMA also notifies you when specific prospects are heating up and getting close to a decision.